Search Engine Optimisation





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Search Engine Optimisation

SEO - Search Engine - Preventing crawling - Increasing prominence

White Hat SEO - Black Hat SEO - Techniques - Marketing Strategy






Should Meta Tags Be Used With Search Engine Optimization?

I deal with many questions from curious website owners everyday. One question I have a new answer for is, "Should I use META tags on my site when do search engine optimization?" Old Answer: It couldn't hurt, but don't worry about them, the search engines ignore them for the most part. New answer? Read on... Should I really use a META tag? Really? The new answer is yes, you should use META tags on your site. The keyword META tag is still not used by search engines but when submitting to directo........ Read More

Search Engine Placement - Most Overlooked Key

Good design, proper key word density, intuitive navigation, correct Meta tags and informative content are all important to achieving top search engine placement. Especially when it comes to real estate sites, they are almost devoid of one critical search engine element... Quality incoming links! Google, the acknowledged leading search engine, isn't looking so much at word density with its ranking algorithm, as at what other sites are linking to your firm’s site. Google relies primarily on lin........ Read More

Optimising Your Framed Site For Search Engines

One method that web designers can use to design and structure a website is to use frames. However, if your web site utilises frames then you could have major problems getting indexed in the search engines. Although site design using frames has become less prominent with the rise in popularity of CSS, there are still sites out there utilising framesets. But there are ways to sidestep the problem. In the past, frames were considered a great way for site designers to quickly and easily display con........ Read More

Search Engine Basics

Unfortunately getting your website up in the Search Engines is not as simple as paying someone $45 to submit your site to a gazillion search engines. Those advertisements you see all over the internet, that tell you they can submit your site to a gazillion search engines for the low cost of whatever the price is. They might be able to submit them but will the search engines actually consider them? The answer is, they might but, chances are the search engines they are submitting to might not be o........ Read More

Pay-per-click Search Engines – The Basics

Search engine optimization can take a long time to show results. The Google sandbox alone can delay optimization results by 6 to 8 months. So, what can you do to get traffic while you wait? Pay-per-click [“PPC”] campaigns fill the time gap. This article discusses the basics of PPC advertising. What Is A PPC? A PPC search engine allows you to bid for placement in search results. Search engines such as Google, Yahoo, MSN, AOL and most others bolster their organic search results with sponsor ........ Read More

Links For (search Engine Optimization) Seo - Part 2

In the previous article on this topic, I covered the main types of links you want to get for your site. On the last part, I will clearly state which types of links to stay away from pursuing, and I will further explain some misconceptions about the good types of links. Do not do this to your links. (1) Placing a form on your site and then allowing anyone to add a link to your site using an automated process. If you do not manually approve these links, well, you are asking for “link problem........ Read More

Exploring Search Engine Optimization

The process that is aimed at improving a website’s ranking among search results on leading search engines is often referred to as Search Engine Optimization (SEO). This may be targeted at vertical search that is specific to an industry, local search or image search, among others. The efforts aimed at SEO include ensuring that the search engines can index the content of the site easily and that the content that is uploaded is unique and highly relevant. The search engine robots should be abl........ Read More

Basic Search Engine Optmization

Search engine optimization is not as difficult the way many people make it out to be. It seems mysterious, but let me reveal how this simple thing can be done without a line of code, without breaking any law, and still generate a ton of extra traffic to your site. Basically, search engine optimization is about getting higher rankings. But that's beside the point. That's the end result of what you DO that actually gets you those rankings. In Singapore SEO trainings are hardly seen but I often do........ Read More

Using Search Engines To Connect With New Local Customers

Local Search Marketing provides you, the business owner, with the most targeted and cost effective customer acquisition opportunity. Your customers are more and more often searching for businesses like yours on the Internet. Studies show that these customers have a serious buying intent. As a local business (online or off) you need to figure out how to cost effectively reach out to these “Local” customers and start the business relationship before your competition does. Why should “loca........ Read More

On-page Search Engine Optimization (seo) Primer

Once your small business has an established website, you’ll find that the top three search engines (Google, Yahoo, MSN) will provide the bulk of your traffic – with Google probably sending you more visitors than all other sources combined. Sure, you can submit to directories and exchange links with other websites, but they will not directly provide much traffic. Now, it’s probably fair to say that you should focus almost all of your online marketing efforts to ranking well in the most popu........ Read More

Why Good Search Engine Optimization (seo) Is Important

Many people new to internet marketing wonder why search engine optimization, or SEO, is so important. In explaining why, this article could be very short or very long, according to how much of the topic I wish to write on, although the answer is basically a matter of common sense. Anybody who uses search engines to find out information, which is the vast majority of internet users, uses phrases to find the information they are seeking. These phrases, to them, best describe the information the........ Read More

How To Get Your Website Listed In The Search Engines

You've just spent several weeks working with a your web designer building your company's websites. You spent a lot of time making revisions, writing and creating copy, making more revisions, but finally your project is complete and your website is live on the internet for the whole world to see. A few weeks later you get a call from a business colleague, they say they went to look for your company in a search engine but your company was no where to be found, and they thought you ought to know ab........ Read More

Blog Optimization For Great Search Engine Results - A Must!

If you are interested in trying to make money from your blog, you probably want to know how you can best optimize your blog for great search engine results. After all, most people stumble upon blogs when doing a search for something. If you use these optimization tips effectively, it may be your blog more people are drawn to. So, check these tips out and experiment with your own blog. Note what has the best results and stay with it. Change the other things around a bit until you get the results ........ Read More

Search Apis - Creating Your Own Custom Search Engine

So, what is a search engine and what does it do? (and – can I run my own search engine on my domain – an analysis) Search engine is a program or a tool that searches for the information on the Internet based on the words which user insert into the search box. After the words are inserted into the search box and when you click on search button the search engine looks into its own database to find out whether it contains those information which the user is actually looking for. There........ Read More

Seo - Do You Have Enough Search Engine Friendly Content?

A discussion of search engine friendly content and how the problem with most websites is that they don’t have enough of it on their search engine optimized pages. Is it possible to have too much SEO on your website? The answer is no. In fact the majority of websites are sadly lacking in true search engine indexable content. This is because almost half of most web pages consist of blank space that are read by the search engine spiders as being nothing. Remember too that the problem is worsen........ Read More


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Search Engine Optimisation Articles

SEO Search Engine Preventing crawling Increasing prominence
White Hat SEO Black Hat SEO Techniques Marketing Strategy

Search Engine Optimisation Books

SEO Search Engine Preventing crawling Increasing prominence
White Hat SEO Black Hat SEO Techniques Marketing Strategy

Search Engine Optimisation





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Website Investments